Winnipeg Tourism Innovation of the Year Award of Distinction
Presented to an individual, organization, business or marketing consortium in recognition of a new tourism product/service/process or approach that increases tourism to Winnipeg.
Award Winner: Storefront Manitoba - Cool Gardens
StorefrontMB – Cool Gardens
Cool Gardens is an exhibition of contemporary garden and art installations, highlighting the value of art and design in a public space. Presented by StorefrontMB and The Forks, this annual summer architectural exhibit mirrors the internationally acclaimed Winnipeg Warming Huts program. Bringing internationally renowned competition winners to Cool Gardens, tourists are granted exposure to landscape and art installations they would not normally have access to in Winnipeg, such as a visiting garden by world-leading landscape practitioner Claude Cormier et Associés from
Quebec in the 2013/14 exhibition.
Festival du Voyageur – Fashion on Ice
Festival du Voyageur’s programming on the Red River Mutual Trail was completely revamped for the 45th edition of the festival in 2014, offering a brand new outdoor venue. The new Rendez-vous on Ice was located where
the Red and Assiniboine rivers meet. Fashion on Ice was created as a new event for the outdoor venue to celebrate winter, the city and the people within it from local designers to community models. It reinforces a positive
winter experience, effectively branding Winnipeg as an attractive winter tourism destination.
Assiniboine Park Zoo – Journey to Churchill
Journey to Churchill is the new $90-million northern species signature exhibit that opened in 2014 within the Assiniboine Park Zoo. Highlights include the Aurora Borealis Theatre, Manitoba’s largest 360 degree domed theatre;
and the Sea Ice Passage, where the bears swim and play. Membership has grown by over 31% since the exhibit opened. It is one of the largest tourism projects to occur within Manitoba in over a decade and has put the
Assiniboine Park Zoo on the map among leading zoos and aquariums.